Collective identity and representing ourselves: blog tasks
Task 1: Media Magazine article 1) Read the article and summarise each section in one sentence, starting with the section 'Who are you?' The idea of the self is complicated as it intails who we want to be and who we think we are. Our identity is influences and based of external factors like religion,gender.The consumer boom is not pushing people to buy unnecessary things as only what fits to survive isn’t enough.Dueing yhe 2nd half of the 20th century many become focused on individual differences powered by uniqueness and themselves. Brands use personality to market the product rather than the actual product. 2) List three brands you are happy to be associated with and explain how they reflect your sense of identity. 3) Do you agree with the view that modern media is all about 'style over substance'? What does this expression mean? Style over substance means when something has aesthetic value but not tea thought or character behind it. 4) Explain Baudrillard's theo...